FOR IMMEDIATE RELEASE

Contact: Boris Poljuha
Tel: 505-559-4436
Email: promo@smileofhope.com

SMILE OF HOPE

For The Earth That Smiles

SMILE OF HOPE" is an independent, non-governmental, non-institutional, non-religious project for global awareness and responsibility with the aim to propel compassion and induce a feeling of hope and better tomorrow to the people / countries in peril.

The globe is warming, the Earth is crumbling, nations are starving, people are dying... While there is no simple solution to fight the famine and erase the misery, there is one small thing that ANYONE can do - SMILE!

Pleasant smile induces a similar response. A smile can make others smile - it really is contagious! It can win friends and influence people. "A smile can induce a feeling of pleasure even if the smile is that of a stranger in a photo, as long as it's genuine." (Facial Expressions Are Contagious, Hietanen & Surakka, International Journal of Psychophysiology, 1997)

Via the web portal at www.smileofhope.com participants of this project will be able to upload their smiley photo which will be posted not only on the web as a collective message of hope, but will become a part of an actual, jumbo poster - 4000 faces big - from the people all over the world. The poster will eventually be displayed in the country / city that will benefit from this kind of empathic support the most. Where exactly, is also to be determined by the participants of this project who will give their vote to the country in most dire need.

Uploading cost to each participant is only 1EUR per photo, and will be used to cover the expenses and technicalities related to the project.

You can do it too! Your smile can make others smile - a smile really is contagious! Make someone's day with your smile - send a smile of hope and connect people around the world!

www.smileofhope.com

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